Meet Our Fitforce Founder.

Starting your company, let alone building your own brand, is no small feat. Doing it without compromising your integrity and vision is rare, but FitForce proves it is possible. Let’s take a moment to get to know the founder and original Glow Babe, Aadilah Saleh. What better way to do that than an interview? 

What made you start FitForce? Was it inspired by your own journey to healthy beauty and fitness? 

As a trainer, and having been in the fitness industry for over 10 years, I realized as women we didn’t have a brand dedicated to us. I wanted to create supplements that would help women achieve their body goals, without all the nasties and hidden ingredients found in other supplement brands. Fitforce is made by women, for women. 

What does being a Glow Babe mean to you? 

A glow babe is a woman that is confident. She takes care of herself, mind, body and soul, and fills her cup so that she can share her glow with others. A glow babe is strong, she’s empowered, and she knows what she wants. She’s dedicated to self love and self care, and chooses only the best for herself. 

What is your personal favourite FitForce product? 

This is a hard one! I love all the products. The collagen + vit C has done amazing things for my skin and hair! The sculpt protein is also one of my firm favorites. I’ve had two pregnancies over two years, and I’m now five months postpartum. The SCULPT has been my secret to bouncing back to my pre-pregnancy weight with ease. 

What one thing do you feel is most essential to maintaining a healthy glow? 

Finding peace! We live a stressful life and maintaining a healthy glow starts from within. This is achieved by following your passion, finding inner peace through self love, and, of course, taking your collagen daily! 

What is your favourite activity for winding down? 

Fitness has always been a huge part of my life! So definitely spending time in the gym every single day; it’s my happy time. I also enjoy binge watching Netflix and indulging in pizza! 

What item on your bucket list are you the least likely to complete? 

LOL, I would love to go skydiving, but I think I’d definitely never convince myself to actually do it! 

If you could impart one bit of helpful advice to all the Glow Babes out there, what would it be? 

Dream big. Nothing you want for yourself is too big or out of reach. With dedication and commitment, you can be and achieve anything. Don’t let anyone dim your glow. If you want it, it’s already yours. 

How do you manage multiple businesses as well as being a mom and wife? 

Who says I’m managing? It’s tough, but my family is my biggest motivator. I do everything I do for my girls. I want them to see what it is to be a boss woman. To be someone they can look up to and know, if she could do it, we can do anything we put our minds to. My husband is my biggest supporter and hype man – he pushes me and inspires me to work hard. 

In 10 years where do you want fitforce to be?

INTERNATIONAL, baby. We have big goals of taking our brand worldwide, and being a leading supplement brand for all women.


Click on the link below to watch Aadilah in all her magnificent strength and girl- bossiness!

Thats all from us here at Fitforce this week.

Love always,

Shop at:

Instagram: @fitforce_za and @aadilahsaley

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